This article proposes an approach to defining units of analysis for Internet communication research. To define these units of analysis, I first define the term Internet computer-mediated communication. This definition identifies the characteristics of Internet communication. A set of definitions are shown for developing: media space, media class, media object, and media instance as units of analysis for Internet communication studies. Finally, these units of analysis are illustrated with some examples.
Yazar Biyografisi
Tinatin Mshvidobadze, Faculty of Social Sciences at Gori University